Voice AI for breweries

Brew the beer,
we'll book the taproom.

Your AI host answers every call while your team is on the tanks and the taps — booking tours and taproom tables, taking cask and case orders from trade, selling release-day tickets, and quoting private hire. 24/7, so a working brewery never loses a visitor or a stockist to a phone nobody could reach.

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Your brewery phone vs Zavo AI

Everything a working brewery can't reach, Zavo catches.

The tours, trade orders, and taproom hire buried under a brew day — and how Zavo books each one.

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Without Zavo
  • The phone rings while you're brewing
  • Tour slots go unbooked
  • Taproom hire enquiries hit voicemail
  • Trade and wholesale calls go missed
  • Staff pulled off the taproom bar
With Zavo AI
  • Every call answered from the tank room
  • Tours booked against live availability
  • Private hire captured and quoted
  • Trade orders taken and routed to you
  • Your team stays pouring
What it does

Every visitor and stockist booked, while you brew.

Your AI host handles the calls a working brewery can't reach — answering mid-brew, booking the tours and taproom tables, taking the trade orders, and passing the private hire to you.

Live callAnswering
Inbound call
+44 7421 891 304
0:02
Answered by Zavo
Answered mid-brew

Answers every call from the tank room

Picks up in seconds when your small team is mid-brew, cellar-deep, or flat out behind the taproom bar — the times nobody can break off to take a call. Visitors and trade reach a clear voice instead of a ringing line, so the tour and the wholesale order land instead of going cold.

Sat · brewery tourBooked
11:0012:302:003:304:005:00
Tour for 6 · 2pm
Tasting included

Books taproom tables and brewery tours

Reads your booking system and reserves tour slots and taproom tables against live availability — a Saturday tour for six, a long table for a birthday — offering only what's genuinely free, so a busy release weekend fills cleanly without overbooking a tour the brewer can't run.

Knows the taproom
What's on tapAnswered
Opening hoursAnswered
Dog-friendly · yesAnswered

Answers what's on tap and what's on

Trained on your current tap list, opening hours, whether you're dog-friendly, and which food truck is in this weekend — so the questions that ring all afternoon get an instant, accurate answer without anyone leaving the cellar or the bar mid-pour.

TC
The Crown · trade
Wholesale order
Recognised
Casks4 × pale
Cans6 cases
DeliveryThu

Takes trade and wholesale orders

When a pub, bottle shop, or bar rings to order casks, kegs, or cases, it takes the lines, the quantities, and the delivery date, then routes the order to you — so the trade calls that come in while you're brewing become proper orders rather than a missed-call list you chase on Monday.

Enquiry
“Taproom hire, 40, Friday”
Routed to the brewery
Sent to Sam · Taproom
Sent

Routes taproom hire and trade to you

Spots a booking worth your eye — a private taproom hire, a tap-takeover slot, a new wholesale account — and puts it straight through with the details attached, so the bookings that fill a quiet midweek or open a new stockist never sit unanswered on voicemail.

Before the visit
Tour confirmedDone
Reminder before the dayDone
Deposit link for hireDone

Confirms tours and reminds before the day

Texts a confirmation the moment a tour or table is booked, sends a reminder before the day, and takes a deposit by secure link for private hire and bigger groups — so tour slots are held on a real commitment and a no-show doesn't leave the brewer running an empty session.

Benefits

What Zavo does for your brewery.

Fills the tour slots

Books brewery tours around the clock against live availability, so a release weekend sells its sessions in advance instead of leaving the brewer running a half-empty tour because nobody answered the phone.

Books private taproom hire

Captures the private-hire enquiries — a birthday, a work do, a launch — with the date, the numbers, and what they want laid on, so the bookings that fill a quiet midweek land with you rather than ringing out.

Captures trade and wholesale orders

Takes cask, keg, and case orders from pubs, bars, and bottle shops with the lines and the delivery date, so the trade calls that come in while you're brewing become real orders instead of a Monday chase.

Answers what's on tap

Handles the constant 'what's on this weekend?' and 'are you open?' calls instantly — the tap list, the hours, the food truck — so a quick question becomes a visit rather than a dropped call.

Sells takeovers and releases

Takes tickets and reservations for tap takeovers and beer-release days, when demand spikes and the phone won't stop, so your event days fill while your team keeps pouring.

Keeps the team pouring

Your brewers and bar staff stay on the tanks and the taps instead of breaking off to answer, so the brewery keeps moving when the taproom is busy and the phone keeps ringing.

Books ahead of the weekend

Takes tour and table bookings days ahead, when visitors are planning where to go, so you lock in the weekend crowd well before they decide on the brewery across town.

Never a missed trade enquiry

The stockists and groups who ring at peak or after the taproom shuts are answered and captured, so a busy session never quietly sends a new wholesale account to a rival brewery.

Expected ROI

Here's what you can expect

Based on a typical independent brewery losing tours, taproom hire, and trade orders to a phone the team can't reach mid-brew. Your numbers move with your tap list, your tour schedule, and how much trade you do.

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26%
more tours booked
2x
faster hire bookings
10 hrs
off the phones each week
100%
of calls answered 24/7
Your estimated bottom line
~£3,500 in recovered bookings a month+ 10 hours off the phone

The tours, taproom-hire enquiries, and trade orders a working brewery's phone would have dropped, taken instead. Across a month those bookings and orders add up — around £3,500 a month back through the taproom and the trade ledger, and a team that stays on the tanks rather than chasing missed calls on Monday.

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Answering service for breweries

An answering service for breweries and taprooms built for a working brewery

From the first 'are you open this weekend?' to the last wholesale order, Zavo answers your brewery's phone the way a switched-on taproom manager would — even when the whole team is on the tanks.

A brewery runs on two phones at once: the visitor side — tours, taproom tables, what's on this weekend — and the trade side, where pubs and bottle shops order casks, kegs, and cases. Both ring while your small team is mid-brew, deep in the cellar, or flat out behind the bar, so both go unanswered. The tour that doesn't get booked is lost trade; the wholesale call that rings out is a stockist who tries another brewery. A brewery running Zavo takes virtually every call in around two seconds and recovers the tours, hire, and trade orders a working brewhouse would otherwise drop.

An out-of-hours answering service for your brewery

Plenty of brewery calls land when there's no one free — a visitor planning their weekend, a publican placing an order after service. A standard answering service simply records a message. Zavo works as a genuine out-of-hours answering service for your brewery: it answers in your name, books the tour or captures the order, and has it confirmed and waiting for you, so a brew day or a closed Monday never costs you the weekend crowd or a new account.

Books brewery tours and taproom tables

Zavo reads your booking system and reserves tour slots and taproom tables against live availability — a Saturday tour for six, a long table for a birthday — offering only what's genuinely free, so a release weekend fills without overbooking a session the brewer can't run. It works as brewery tour booking software your visitors never see: every booking is confirmed by text, reminders go out before the day, and a deposit can be taken by secure link for private hire and bigger groups, so your sessions run full rather than half-empty on a no-show.

Takes trade and wholesale beer orders

The trade calls are the ones a brewery can least afford to miss, and the easiest to lose mid-brew. Zavo acts as order capture for your wholesale side:

  • The account and contact — a pub, bar, bottle shop, or restaurant
  • The lines and quantities — casks, kegs, or cases, by beer
  • The delivery date and any standing-order pattern
  • Routed straight to you, so a new stockist or a repeat order is confirmed fast

Instead of a missed-call list you work through on Monday, every trade enquiry is captured as a clean order and routed to you — so the stockists who keep your beer on tap around the region stay supplied.

Sells tap takeovers, beer releases, and private hire

Your event days — a tap takeover, a new-release launch, a private taproom hire — are where demand spikes and the phone won't stop. Zavo takes the tickets, the table reservations, and the hire enquiries as they come in, captures the numbers and what each group wants laid on, and routes the bigger bookings to you to confirm. So the days that fill a quiet midweek or pack out a launch land with you rather than ringing out behind the bar.

Works with your booking system — DesignMyNight, Eventbrite, Untappd and Shopify

Zavo plugs into the tools breweries actually run — DesignMyNight and Eventbrite for tours and events, Untappd for your tap list, and Shopify for the online shop — so it always books against live availability and writes every table, ticket, and order back cleanly. If you keep your tours and trade list your own way, that's no problem: it can still capture each booking and order in a structured format and deliver it however suits you. It sits within our wider hospitality range too, so a brewery that also runs a kitchen or events space can use the broader AI host for hospitality across all of it.

Live in a day, in your taproom's voice

You won't replace your phone system or install any hardware. Redirect your existing number to Zavo, connect your booking system, and brief it on your tap list, your tour schedule, your hire options, and your trade accounts. From the first call it answers in your taproom's voice — clear and quick whatever the brewhouse is doing — and you can listen back to conversations and refine its answers as your beers and events change. Most teams find the longest part is simply keeping the tap list and tour schedule current, which keeps the whole front of house sharper anyway.

Compare

AI answering service vs a traditional answering service

A phone-answering service only records a message for you to chase up. Zavo does the job — books the tour, takes the trade order, sells the ticket, and quotes the private hire.

Answering service
Zavo AI
Answers while you're brewing, 24/7
Office hours
Books brewery tours
Takes trade and wholesale orders
Reads live tour availability
Quotes taproom private hire
Sells release and takeover tickets
Routes trade enquiries to you
Message
Cost per month
Per-call fees
Flat rate
Integrations

Works with your booking system and the rest of your brewery tech.

Books appointments, updates your CRM, sends emails, creates tickets, and works across the tools your business already uses.

Your booking system
Connected & ready
We connect to DesignMyNight, Eventbrite, Untappd, or your Shopify shop, so your AI host books tours against live availability and logs every taproom table, ticket, and trade order.
Custom
Built for you
Run your tours, taproom, and trade list your own way? Tell us how you take bookings and orders and we'll set Zavo up around it.
Google Calendar logo
Slack logo
HubSpot logo
Calendly logo
QuickBooks logo
Notion logo
Salesforce logo
Outlook logo
Airtable logo
Zoom logo
Pipedrive logo
Gmail logo
Xero logo
Zapier logo
Intercom logo
Dropbox logo
Google Drive logo
n8n logo
Built for non-technical users

Up and running in 5 minutes.
No code, no consultants, no learning curve.

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01

Create your AI agent

Pick a voice, language, and welcome message. Grab a Zavo number or forward your existing line. Live in a few clicks.

Setup
Phone number
🇬🇧+44 7564 823 823Available
Voice
SarahBritish · Female
MarieAmerican · Female
JamesBritish · Male
02

Connect your tools

Plug into the tools you already use — calendar, CRM, email, and 1000+ more apps.

Integrations
Google CalendarGoogle CalendarConnected
HubSpotHubSpotConnected
GmailGmailConnected
SlackSlack
ZapierZapier
03

AI takes your calls

Your AI picks up every call and uses your business tools just like a person — updates the CRM, sends emails, books meetings.

Live call
Inbound call
+44 7421 891 304
Added to CRM
HubSpot · Sarah Chen
Email sent
Booking confirmation
Want it handled for you?
Tell us how your brewery takes tours, hire, and trade orders and we'll have your AI host answering before the next release.
Get started now
Security & compliance

Licensed and allergen-aware, trade data protected.

Licensed and allergen-aware

The host repeats only what you've configured — your age-check line, what's on tap, and the allergens on this weekend's food truck — so a visitor never hears something the brewery can't stand behind, and every call is logged with a transcript.

GDPRAllergen notesAccess controlsCall log

Trade and deposit data, kept safe

Trade accounts, order details, and any deposit for private hire are handled to enterprise standards and taken by secure link, so account and card details never sit with your team or pass over a busy taproom call.

Secure linksEncrypted callsNo data resaleUK hosted
Reviews

Breweries that never miss a tour or a trade call.

What brewers tell us once Zavo is taking the taproom and trade calls.

I'm on the brewhouse most of the day and the phone just rang out. Now the tours get booked and the trade orders come in while I'm mashing in.

GM
Greg Maddox
Founder, Tollgate Brew Co.

Private-hire enquiries used to slip through on a busy Saturday. Zavo takes the date and the numbers and hands it to me ready to quote.

SR
Sian Roberts
Taproom Manager, Anchor Lane Brewery

The 'what's on tap?' and 'are you open?' calls used to pull someone off the bar all afternoon. They're answered in seconds now.

MN
Marek Nowak
Head Brewer, Forge & Field

A bottle shop rang to open a wholesale account after hours. Zavo took the order and routed it to me — that's a stockist we'd have lost.

HP
Hannah Pryce
Owner, Saltmarsh Brewing

Tour no-shows left the brewer standing around. A deposit link fixed it — the sessions run full now and nobody's time is wasted.

TL
Tomasz Lis
Director, Kiln Street Brewery

Release days the phone never stops. Zavo sells the tickets and books the tables while we keep the taps flowing — it just absorbs the rush.

BC
Beth Calloway
Co-founder, Two Rivers Beer

It sounds like one of our team and knows exactly which tours are free. Visitors get a straight answer and we get the booking on the books.

IB
Idris Bello
Taproom Lead, Gantry Brew House

We had it live in a day and it tied into our tour bookings. Not one trade or tour enquiry has slipped since, open or shut.

CH
Carys Hughes
Owner, Headland Brewery
FAQ

Frequently asked questions, answered honestly.

Yes. Zavo connects to the tools breweries run — DesignMyNight and Eventbrite for tours and events, Untappd for the tap list, and Shopify for the shop — and books against your live availability, so it only ever offers a tour slot or table that's genuinely free. Every booking, ticket, and trade order writes back in real time, so your schedule stays accurate and a session is never overbooked beyond what the brewer can run. If you keep your tours and trade list your own way, Zavo still captures each booking and order cleanly and sends it to your inbox or a shared sheet your team checks. Tell us how you take bookings now and we'll set it up around your setup, rather than asking a busy brewhouse to learn a new tool.

Yes, and tours are one of the main things visitors ring for. When someone calls, Zavo takes the date, the group size, and any tasting add-on, checks your live availability, and books the slot. It only offers sessions that are genuinely free, confirms by text, and logs it instantly, so a release weekend fills without overbooking a tour the brewer can't run. For private groups it takes a deposit by secure link, so the session is really held and the brewer isn't left standing around on a no-show. The tour calls that used to ring out while the team was mid-brew become booked sessions on the diary. The weekend crowd that would have tried the brewery across town is captured instead.

Yes. For a taproom table it takes the date, the numbers, and any food-truck or tasting request, checks availability, and reserves it against your plan. For private hire — a birthday, a work do, a launch — it captures the date, the group size, and what they want laid on, then routes the enquiry to you with everything attached so you can quote and confirm. When you want a deposit to hold the space, it sends a secure link. The hire enquiries that used to slip through on a busy Saturday now reach you as proper leads, so the bookings that fill a quiet midweek land with you rather than ringing out behind the bar while your team keeps pouring.

Yes — this is where a brewery loses the most to a missed call. When a pub, bar, or bottle shop rings to order, Zavo takes the account, the lines and quantities — casks, kegs, or cases by beer — and the delivery date, then routes the order straight to you. New accounts and repeat orders are captured the same way, so a stockist placing an order after service isn't met with voicemail. Instead of a missed-call list you work through on Monday, every trade enquiry becomes a clean, structured order ready for you to confirm and fulfil. The accounts that keep your beer on tap around the region stay supplied, even when the whole team is on the tanks and nobody can break off to answer.

Yes — these are the days Zavo is keenest to cover, because a tap takeover or a new-release launch spikes demand and the phone won't stop. It sells tickets and takes table reservations as the calls come in, captures the group size and any food or tasting they want, and routes the bigger bookings to you to confirm. Because it works at peak and after the taproom shuts, the group planning around your launch late at night is captured rather than lost. For limited releases it can take a deposit by secure link to hold a slot. The event days that fill a quiet midweek or pack out a launch land with you instead of ringing out while your team keeps the taps flowing.

Yes — what reaches you is entirely your call. It spots the enquiries that count — a private taproom hire, a tap-takeover slot, a new wholesale account, a large tour group — and routes them to whoever you've named, with a short briefing on what was said. Routine tour and table bookings and what's-on questions are handled or logged, so you're not pulled off the brewhouse for a tour for two. You decide the thresholds — what reaches you there and then, what waits, and who picks up trade versus visitor calls. A new stockist no longer waits in voicemail until Monday — your nominated contact is flagged in seconds and can call back while the account is still deciding who to order from.

Yes. Because the host only repeats what you've set up, it stays within your licence and your food-safety duties. You tell it your age-check line, what's on tap, your opening hours, and the allergens on this weekend's food truck or kitchen, and it says exactly that — never guessing an ingredient or promising something the brewery can't stand behind. Anything needing real judgement is taken down and passed to you rather than answered blind. Every call is logged with a transcript, so you have a clean record of what a visitor was told, which matters for allergens and licensing alike. The agent answers and books within the rules you set, so your brewery is represented consistently whether you're pouring or mid-brew.

Yes. Calls run over an encrypted line and are kept encrypted at rest, access is restricted and logged, and the host only ever passes on what you've configured. Trade accounts, order details, and visitor contacts are handled to enterprise standards, never sold on or used to train third-party models. Where a deposit is taken for private hire or a limited release, it runs through a secure link, so card details never pass over a busy taproom call or sit with your team. Each call keeps an audit trail, so satisfying your data-protection duties and tracing how a trade order was handled is simple. If you have particular requirements about how long order or booking data is kept, we'll go over Zavo's retention settings with you beforehand.

That's the whole reason it exists. On a release day or a takeover the phone rings hardest exactly when the taproom is rammed and the team is flat out — so the bookings vanish. Zavo answers every one of those calls at once, with no queue and no hold music, booking tours and tables and selling tickets while your staff stay on the taps. It carries on after close, picking up the calls that land late when visitors plan the next weekend and stockists order after service. You don't take on anyone extra to cover it. The busier the brewery and the bigger the release, the more calls a single phone would have dropped — and the more Zavo quietly keeps for you, both on the visitor side and the trade side.

Yes. If you run more than one site, Zavo answers for each with its own tap list, tour schedule, hours, and trade accounts, while giving you a single view across them. A caller reaches a host that knows that taproom's tours and availability, not a generic centre that can't say what's on this weekend. Every site gets its own contacts for escalation and its own deposit policy for hire and limited releases. Reporting rolls up so you can compare call volumes, tours booked, and trade orders captured site by site, and see where the phone is costing trade. Whether you run one taproom or a small group, every caller is answered consistently and their booking or order lands with the right team — without separate answering arrangements for each.

It works on two fronts that reinforce one another. First, the dropped calls stop: the tours, taproom hire, and trade orders that used to ring out mid-brew or after close now get answered and captured, so more of the demand you already have actually converts. Second, deposits and reminders mean the tours and hire you book actually happen, so your real revenue rises even before your enquiries do. Most breweries see more tours run full and more trade orders captured within the first few weeks, simply because nothing is being dropped. We'd rather your own figures decided: Zavo tracks every call, booking, ticket, and order across a month, so what it adds is there beside what you pay, on both the visitor and the trade side.

No. It only repeats what you've configured — nothing more. Zavo works from your tap list, tour schedule, hours, and trade terms, so it won't invent a beer you're not pouring, promise a tour you can't run, or quote a price you didn't set. Anything outside what it knows is taken down and passed to you rather than guessed, which matters most around allergens and your licence. You can listen back to any call, see exactly what was said, and refine its answers whenever your beers change — adding this weekend's pour and the questions visitors actually ask. The everyday enquiries get fast, accurate replies in your taproom's voice, and anything needing a brewer's judgement still reaches a person, so your brewery's reputation stays in safe hands.

Yes. The moment a tour or table is booked, Zavo sends a confirmation by text so the group has the details and your schedule is current. It sends a reminder before the day, which cuts the no-shows that leave a brewer running an empty session. After a visit, it can follow up to thank the group and tee up their next tour or a case from the shop, so a one-off visitor becomes a regular. If a booking cancels late, it can flag it so you can re-sell the slot. All of this runs automatically, so your bookings hold firmer and your team spends the day on the tanks rather than ringing round to confirm tours before the weekend.

Most breweries are up and running within a few days. Nothing to buy, nothing to install. You route your existing number to Zavo, connect your booking system, and brief it on your tap list, your tour schedule, your hire options, and your trade accounts. From the first call it speaks in your taproom's voice — clear over any brewhouse noise — and you can replay any conversation and tune its answers as your beers and events change. We handle connecting it to your booking system. Most teams find the main ongoing task is simply keeping the tap list and tour schedule current, which keeps the whole front of house sharper anyway.

That's fine — plenty of breweries do. Zavo integrates with the main booking and shop platforms out of the box, yet it isn't reliant on one. If your tours, taproom plan, and trade ledger live in a system of your own or a spreadsheet in the office, it can still take every booking and order, capture it as a clean, structured record, and route it to you however suits you — linked where it can be, or sent to a shared inbox your team reviews — so nothing is lost and you keep control. If an older tool won't take a full integration, we'll build the nearest practical link during onboarding. You're never forced to change how your brewery runs to stop missing the calls that matter.

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